88 Comments
User's avatar
Freya Zank's avatar

So glad you’re vegan. I’ve been wanting to make this point for ages. People scream about personal responsibility when it comes to AI but not about their diets or lifestyle

Expand full comment
Andy Masley's avatar

I try not to be too aggro about veganism but when someone starts shaming me for using ChatGPT it’s hard to resist the temptation to say “bro you just paid to torture a pig”

Expand full comment
Freya Zank's avatar

I know, like I want to write a piece on veganism but honestly it’s so personal to me I can’t even be reasonable or nice about it so I try to avoid the topic all together 😭

Expand full comment
Andy Masley's avatar

IMO more good public writing about animal welfare from people with large followings seems really useful!

Expand full comment
Freya Zank's avatar

I will at some point 😭

Expand full comment
Andy Masley's avatar

Have a separate section on animal welfare here if it's interesting https://andymasley.substack.com/s/animal-welfareveganism

Expand full comment
Arbituram's avatar

Strong agree, I struggle to keep it calm on this one, and so somewhat counterintuitively don't talk about it much despite feeling so strongly about it.

Expand full comment
Arbituram's avatar

This is brilliant and bookmarked, a very useful resource. The real issue here is that many people just generally don't like AI and therefore it gets a negative halo, including environmentally, which as you say makes no sense. One can legitimately disagree about the thing itself, but as you so comprehensively show, the environmental side is not a meaningful one.

Expand full comment
Andy Masley's avatar

Yup to be clear I think a lot of other concerns about AI are well-founded. Splitting things up into specific issues to avoid the negative halo's super important.

Expand full comment
Dharma Plus Dissent's avatar

Specifically what concerns?

Expand full comment
Andy Masley's avatar

Social problems like deepfakes, hallucinations/getting important info wrong, algorithmic bias, and risks from advanced AI weapons systems/other issues. Listed them in the intro

Expand full comment
Roman's Attic's avatar

I’m liking this comment because it correctly used terminology related to a cognitive bias :)

Expand full comment
Jam Master J's avatar

Wow, a post about AI that isn't decrying it as evil or on the “look how much better I am than you because I don't use it” bandwagon.

I was starting to think such a thing didn't exist around here.

Expand full comment
Jake Gless's avatar

Meh. I still prefer people who have the ability and the courage to write and draw for themselves.

Expand full comment
Jam Master J's avatar

As do I. However, using AI to assist with certain aspects of the creative process (like spell checking, for instance) does not constitute a lack of ability or courage in creating something.

Many respected authors pay an editor to check their work and make needed corrections. Yet, the author isn't generally thought of as someone lacking ability or courage.

Expand full comment
Jake Gless's avatar

Equivocate harder Jamie

Expand full comment
Andy Masley's avatar

Be nice in my comments section please 🫵😇

Expand full comment
SJStone's avatar

1000 Wh worth of claps for this post! Much of what people complain about on social media is produced and provided without commentary or evidence. The world of memes and social media responses is rife with emotionally triggered people who read something that was designed to spark a reaction one way or another, and very little actual research or reading goes into it.

Bravo for pulling back the curtain in your OMG long post and cheat sheet. It was nice to see someone do the math and present the evidence (as clearly and accurately as possible). When you whip out the comparisons, then drive to Costco and see families buying so much bottled water, you think the apocalypse is coming, I feel like using ChatGPT is just fine.

IMHO, what people should be decrying is the wasted AI efforts in things like Google search, Facebook, email summarization, and all the other BS that you see out there in the world now, simply because AI is the cool thing and everyone has to have it. There are good places for AI, essential problems to solve, but because AI is used so frivolously, it's easy to wag your finger.

Expand full comment
Alex Wolff's avatar

Hey @andy,

Enjoyed the article in general, but I couldn't find support for this bit in the linked article - it seems to say the opposite (that thinking hard doesn't materially change calorie consumption). Have i missed something?

>Thinking hard about something uses 4 calories more per minute. All food we eat causes carbon emissions, around 10-30% of your carbon footprint is your food. The average American diet emits between 1-4.5 kg of CO2 per 1000 calories. So thinking hard for an hour emits between 0.24-1 kg of CO2. That’s the same as 200-800 ChatGPT prompts.

Expand full comment
Andy Masley's avatar

Thanks for catching! Will circle back

Expand full comment
Andy Masley's avatar

Yup this was wrong, will edit and remove this specific point. Got my wires crossed with another number I think. Thank you!

Expand full comment
Andy Masley's avatar

fyi there were like 4 duplicate copies of this comment so I just removed the others

Expand full comment
Dr. Melissa Booth's avatar

Thanks so much for this Andy. I was directed via Hannah Ritchie's post on this. I am prepping a graduate course for students in climate studies. There are concerns among students about the environmental footprint of AI assignments to teach AI literacy in relation to scientific information. I am so glad to have this information. It helps us get past the "environmental footprint" objection so that we can get to the deeper concerns about AI. Deskilling humans and overreliance on AI, job displacements, data bias and discrimination, privacy, security, governance, and for me personally, concern about the possibility of further eroding our social connections. We see how social media has created vast alienation in our society. I'm concerned that AI will exacerbate this issue.

Expand full comment
Hanneke's avatar

I was just told I'm a moron for asking ChatGPT a question about how a vintage dress should be worn.

Someone who has 114K followers posted a video to Instagram asking how her (absolutely beautiful) dress should be worn. I thought the V neck was front, and Y neck was back. ChatGPT hilariously disagreed with me.

Some random follower then started harassing me over using ChatGPT.

Dude. That IG post alone (and the fact that she was responding to it) cost about 2000 times as much energy as me trying to figure out the issue for her.

But no, I'm a monster for using AI.

Good grief. 🤣

Expand full comment
Andy Masley's avatar

The hyperbole gets so exhausting. I don't know how people are constantly speaking like that.

Expand full comment
Slow Loras's avatar

An elevator is 100-200 Wh to move one floor. By walking down the stairs from my sixth floor apartment instead of summoning the elevator, then riding it back to the ground floor, I conserve enough energy for 400 queries.

Expand full comment
Daniel Costalis's avatar

More like 40-60 Wh. Not sure where you're getting your numbers.

Expand full comment
Joe Ballou's avatar

This is an impressive effort for its scope, intellectual rigor, AND for its value in contributing to a set of genuinely important, intersecting debates that seem to rage on and off the internet with seemingly little progress for all the investment. Thank you!

Expand full comment
Andrew Anon's avatar

Can you do a post on what these numbers might be in a year from now? Will models need more/less energy as they get “better” and will that start to tip the scales in either direction? Will advances we make in energy production and efficiency due to improved AI capabilities offset any increase?

Is that topic even something we can predict?

Expand full comment
Andy Masley's avatar

Seems hard to predict. It seems like there are a lot of forces pushing in both directions where energy gets optimized but models get bigger. I'd feel silly making specific predictions about which direction that will go.

Expand full comment
Andrew Anon's avatar

Can you do a post on what these numbers might be in a year from now? Will models need more/less energy as they get “better” and will that start to tip the scales in either direction? Will advances we make in energy production and efficiency due to improved AI capabilities offset any increase?

Is that topic even something we can predict?

Expand full comment
Jerdle's avatar

I've seen arguments that it's bad because it uses enough energy to charge your phone to a nontrivial percentage (for most Androids, that'd be around 15-20%, not sure about iPhone). But that just means phones are efficient!

Expand full comment
Wiktor Wysocki's avatar

One of the best posts about AI usage I have ever seen. I think each person complaining about it should read this.

Expand full comment
Andy Masley's avatar

Thanks so much!

Expand full comment
Alicia Bankhofer's avatar

Brilliant post. I‘ll be sharing at future workshops. This does come up during my seminars. I usually respond, yes, our modern lifestyle costs a lot of energy. We should all be mindful. And yes, some ppl (in my case teachers) are just resisters because they haven’t found use cases for it yet and do not understand why or how it can become an integral part of workflows.

Expand full comment
David's avatar

Good insight 😌. Can i translate part of this article into Spanish with links to you and a description of your newsletter?

Expand full comment
Andy Masley's avatar

Please do!

Expand full comment
David's avatar

Many thanks.

Expand full comment
Mikael Lind's avatar

The numbers i’ve read is that one 100 word ChatGPT generation uses up more than 0,5 l of water. So that seems like a lot more than you write here? (No expert though, just asking about the numbers.)

Expand full comment
Andy Masley's avatar

That’s based on one study from the Washington that I can’t find any info on. Open to being wrong on this so if you can find any more info I’d appreciate it! I should look into it more too

Expand full comment
Mikael Lind's avatar

First of all, this is why I love Substack. Every time I question something, I get a nice reply back. So, here you can actually have civilised discussions about things. Not the polarising madness you see on X.

Second, I think the article you're looking for is this: Making AI Less “Thirsty”: Uncovering and Addressing the Secret Water Footprint of AI Models. It's available as PDF on arxiv[dot]org.

I'm wondering if the difference is in how you count? For example, ChatGPT doesn't only use up energy in the household where it's being used, but also in the huge servers around the world needed to keep it running.

I know that my home country (Iceland) is now a very popular place for building data servers because there's lots of space and the climate is cold. So, anecdotal evidence only so far, I've heard that parts of that nature will be transformed into data centers to run AI.

But at the same time, I'm guessing AI video makers must consume by far the most energy, no? Creating, probably, 99% rubbish, lol. But that's another question, I guess...

Expand full comment